We’ll tell you how our technology solves the technological challenges of bus companies.
Reserhub was born from the opportunity to provide bus companies with optimized technology to promote and sell their tickets through a dynamic, secure, and effective e-commerce platform, strengthened with tools and solutions that adapt to the needs of digital travelers. Reserhub is the technological infrastructure bus operators need to boost online ticket sales with a global impact. This way, our solutions lead the bus sector’s evolution toward direct online ticket sales.
But how did it all start?
Reserhub’s journey began with the vision of its founders Sebastián Gómez, Andrés Sucre, and Adrián Cuadros, who, from the beginning, set out to transform the way bus ticket sales are made and adapt this industry to the new needs of digital travelers.
The adventure started after realizing that while lines at bus terminal ticket counters were endless and buying a bus ticket was increasingly complicated, these companies’ digital channels were underutilized. In addition, many bus companies have made heavy investments to develop digital channels in-house without reaching the desired outcomes.
That’s how they decided to become a tech partner that, today helps bus companies achieve better results and reach smarter sales through solutions that drive the industry’s growth.
The road to innovation
At Reserhub, we drive the evolution of digital sales channels through advanced and customizable technology solutions that enable connection, growth, and innovation. Through our innovation process, we guide companies on a path of continuous improvement, growth, and expansion.
Our ability to adapt to various languages and markets allows us to deliver experiences that meet the needs of our partners across different parts of the world, ensuring each interaction is meaningful. With a unique combination of data analysis, user-centered design, and agile development, we provide platforms that enhance operational efficiency and ensure a unique online shopping experience.
The benefits of having Reserhub’s technology include:
- Revenue growth through optimized ticket sales, dynamic pricing, and market intelligence.
- More agile IT teams.
- Efficient ticketing, revenue management, and competitor analysis.
- Improved operational efficiency and higher sales conversion rates.
Reserhub’s tech ecosystem
Our ecosystem is made up of intelligent and personalized solutions. Below, we describe each one:
Reserhub Commerce
An AI-powered e-commerce platform adapted to each company’s needs, optimizing everything from the search engine to ticket generation to deliver personalized and secure shopping experiences.
Reserhub Data
A data management and activation platform that allows storing, unifying, analyzing, and activating user interactions to maximize their strategic use. It facilitates personalization, optimizes data-driven decision-making, and enables efficient audience or user segment management.
Reserhub Revenue
A revenue management system that enhances business performance through monitoring modules, market analysis, and smart pricing suggestions to maximize revenue.
How is Reserhub Commerce different from a white-label solution?
Our e-commerce platform stands out from a white-label in several key aspects:
- Modular and personalized approach: Unlike a white-label solution, which usually offers a standard product branded for the client, Reserhub’s e-commerce platform is modular and highly customizable. This means we not only adapt the interface and functionalities to each company’s specific needs but also ensure constant innovation and updates that drive higher sales for our partners. We also provide advanced tools such as analytics, fraud prevention, and marketing modules that allow for deep personalization and detailed management of sales and operations.
- Advanced technology and expert support: We use AI and data analysis technologies to optimize the sales funnel and deliver a user experience adapted to market needs. In addition, we offer continuous support and expert advice to ensure the digital success of our partners. A white-label solution, on the other hand, typically offers less flexibility in integrating advanced technologies and personalized support.
- Optimization and control: Our platform not only provides an e-commerce solution but also offers tools to optimize conversion, manage fraud prevention, and perform real-time user behavior analysis. This allows companies to have deeper and more efficient control over their digital sales channels—something a standard white-label doesn’t always guarantee.
Competitive advantages over OTAs and other options on the market
At Reserhub, we offer a comprehensive solution that reduces costs, optimizes revenue management, and improves the experience for both companies and users, outperforming the limitations of OTAs and other market options.
- Cost reduction and margin improvement: Companies save costs by not paying commissions to OTAs and can increase their transaction margins with actions like round-trip ticket sales.
- Direct access to data and liquidity: Our solution provides the advantage of keeping data collection within the brand, ensuring that the information is available in real time without depending on third parties. It also provides greater liquidity by allowing income to be deposited directly into the company’s accounts, eliminating dependence on OTA policies.
- Personalized experience for the traveler: By using the direct channels of partner companies, travelers benefit from lower prices by avoiding extra OTA fees and commissions. They also gain access to exclusive promotions and a personalized shopping experience with more efficient and straightforward customer service.
- Loyalty and efficient sales management: Direct sales not only offer better prices and promotions but also allow better management of reservations and purchases and access to loyalty programs not available on other platforms. Sales revenue is more effectively managed due to constant cash flow and greater profit margins from eliminating intermediaries’ commissions.
Today, Reserhub provides technology to the most crucial ground passenger transportation brands in Mexico, Brazil, Peru, Chile, Argentina, and Colombia—and continues to pursue its vision of expanding globally.
Connecting with the digital traveler and boosting direct sales channels is possible with the right technology and guidance. At Reserhub, innovation is our engine, and we guide bus companies toward growing their online sales.