The most valuable asset for a bus company is not acquiring users, but retaining them. In bus ticket sales, growth does not depend solely on attracting new users. It depends, above all, on how many return. Frequent and loyal users account for a significantly larger...
Bus evolution
Pix, Dimo, Yape, and Bre-B: What transportation companies can learn from instant digital payments in Latin America
Pix, Dimo, Yape, and Bre-B are transforming digital payments in Latin America. Discover what this means for ground transportation and how to sell more with less friction. The way people complete a payment process is changing faster than ever in Latin America. Today,...
Busworld 2025: a look at the future of ground transportation from Reserhub
Discover Reserhub's insights at Busworld 2025 and how digitization, data, and omnichannel are transforming the future of ground transportation. In a context where collective mobility faces new challenges and opportunities, Busworld Europe 2025 emerged as a key meeting...
WhatsApp: The channel that transforms the purchasing experience into a lasting and personalized connection
WhatsApp has become a powerful driver of sales and loyalty across multiple industries. In the bus sector, it represents a strategic opportunity to personalize the traveler’s experience, boost direct sales, and maximize profitability through the use of data and...
What can the bus industry learn from Duolingo’s marketing?
Duolingo has revolutionized the connection between brands and users. In this blog post, we explore how its lessons can inspire bus companies to enhance their marketing, personalize the passenger experience, and foster genuine relationships with their customers. Modern...
Why Digital Transformation in Ground Transportation Can No Longer Wait
Sebastián Gómez, Director at Reserhub, shares why owning the digital channel is key to leading transformation in ground transportation. Ground transportation in Latin America moves more than 13 times the volume of passengers compared to the airline industry; however,...






